If you’re an Australian oyster lover, chances are you’ve come across our Appellation Oysters brand and have wanted to know why they always taste so good. Appellation Oysters are the pinnacle of Sydney Rock oysters, hand-selected from the pristine estuaries of Australia’s Oyster Coast. This program ensures only the most exceptional oysters of the day are awarded Appellation status, representing the finest quality, flavour and authenticity of NSW’s oyster growing estuaries. Here, we explain what makes Appellation Oysters stand out and why they are widely considered the best oysters available.

What Are Appellation Oysters?

Appellation Oysters are not just any oysters. They are the result of a meticulous selection process that identifies Sydney Rock oysters at their peak condition. These oysters embody hyper-seasonality, as they are only harvested when they are in their prime, allowing us to deliver an unparalleled product to chefs, restaurateurs and seafood agents.

Only the most beautiful oysters of the day are awarded Appellation status, providing you with an experience like no other. Appellation Oysters are:

Always Live - to preserve the unique merroir of each estuary.

Always Rock - to ensure the five pitstops of flavour.

Always Hand Graded - to ensure it meets the highest standards in terms of size, shape, and quality so the oysters are as perfect as nature intended with excellent meat to shell ration and that beautiful convex shape.

Why Are Appellation Oysters Better?

1. Uncompromising Quality Appellation Oysters are chosen based on their superior condition and yield. Each oyster is carefully examined to ensure it meets the stringent criteria of the program, guaranteeing a plump, full-bodied oyster with an excellent meat-to-shell ratio. They are washed twice - to remove catch and barnacles. This attention to detail ensures that only the very best oysters make the cut.

2. Exceptional Flavour Eating a Rock oyster is a gastronomic experience with five distinctive flavour pitstops: brininess, creaminess, minerality, sweetness, and umami. The specific taste of each oyster reflects the unique merroir - the influence of the estuary where it was grown.

What Are Sydney Rock Oysters?

Sydney Rock oysters are native to Australia and thrive along the New South Wales coastline. Rock oysters have a slower growth cycle compared to other species, taking up to three years to reach market size. This extended growing period contributes to their rich, complex flavour and prized status among oyster fans.

The taste of a Sydney Rock oyster is profoundly influenced by its growing environment. Factors such as water salinity, nutrient availability, and estuary conditions create distinct flavour profiles that reflect the unique characteristics of each location. This diversity of flavours is celebrated in the Appellation Oysters program, where only the most exceptional oysters from each estuary are chosen.

The Authentic Taste of New South Wales

When you enjoy an Appellation Oyster, you’re not just tasting an oyster - you’re experiencing a true reflection of NSW’s pristine estuaries. These oysters represent a commitment to excellence, sustainability and the celebration of nature’s finest offerings. From their superior quality and delicious flavour to the care taken in their selection, Appellation Oysters are a testament to the magic of the ocean and the artistry of oyster farming.

So, wherever you are experiencing our oysters, you can be sure that they are the very best from that day’s harvest.